Among the biggest concerns of a business is how to take a product or service to customers. And this is where Marketing emerges as, some would say, the most important area of running an enterprise. No wonder then Marketing comprises of one of the most sought-after areas of management studies. A Marketing Mix course is a more condensed course as compared to an MBA and equips a student with the fundamentals of marketing concepts and strategies. However that does not mean that it cannot be challenging – the more packed it is, the greater its demand in terms of effort. All that can be made easier if you go for Marketing Mix Assignment Help.
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How To Write A Marketing Mix Report
Concepts and Content
To begin writing a Marketing Mix Report, first of all read the topic. Be familiar with the important concepts which with you have to engage in your report. No matter what the details of your curriculum, you will be covering the Fundamentals of Marketing or as they are known as the Four Ps of Marketing:
Product
This is of course where it all starts. You are selling a product or service to the customer and to do this you need to know how they can packaged and branded to generate business results,
Pricing
This marketing concept will cover the main techniques and strategies to formulate prices, not keeping it so low that the business runs losses and at the same time not pushing to high that customers don’t buy it.
Place
This often underestimated but highly significant concept deals with the channels and retail strategies in order to define a distribution strategy for the product or service.
Promotion
This covers all the ways that awareness of the product or service can be expanded to potential customers and hence has to do with advertising, PR, media strategy, include social, digital and conventional media.
- Structure and Style - Once you are aware of the concepts that will go into your report, it is time to structure it. Unlike a research essay which is directed to the academic community, a marketing report is usually oriented towards an outside organization like the industry, government or even Non-profit organizations. apart from including the usual sections of formal writing like title page, acknowledgements, table of contents, your report will
- Start with an abstract or executive summary which gives the gist of your topic and findings.
- Go on to 3-part structure of introduction, main body and conclusion but place more emphasis on findings and recommendations.
- Keep the tone brisk and factual besides adopting the tense to go with the status of the project.
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